we are Boundaryless
A program designed to empower young people from all backgrounds to explore, experience and enter the Twin Cities advertising industry.
We are committed to building a diverse community across agency and corporate lines, creating opportunity through accessibility.
Diverse young advertisers (aka you) with mentorship from top local professionals
and WHO ELSE
A free intensive for young advertisers interested in the Twin Cities ad scene
Virtually, from the comfort of your own home
January 11 - 15
We didn't forget "how" and "why"
Participants will spend a week deep diving into the heart of the advertising process: insights.
Through the magical powers of virtual collaboration, young advertisers will gather together with some of the sharpest advertising minds in the Twin Cities. You'll learn about, get real good at, and eventually show off your skills at crafting meaningful insights that drive business and inspire creative ideas.
Not to mention, you'll make some incredible connections along the way.
But what is an insight exactly and why should I care?
As a key point of transfer (traditionally) between account and creative teams, insights are at the core of great work. They turn business objectives into creative opportunities by tapping into deep human truth.
Being good at them can turn your average creative, average account person, or average yet-to-decide advertiser into an all-star.
Not to mention the final work will benefit one of the best nonprofits the Twin Cities has to offer - so you know, there's that too.
TLDR: learn from the best, become the best, while benefiting the best
Still want more?
(we like you already)
WHAT PARTICIPANTS SAY
"Resources like these are phenomenal for people like me, who didn't study advertising in undergrad"
— Erika, UCLA '19
Participant not pictured